It's
All in the Links!
Author:
Dale Sexton
Link
popularity, big in search engine ranking of late, may be as
difficult to accomplish as the top 30 ranking itself. Using
links can't fail. Even if you don't reach the top 30 ranking,
linking will bring more traffic.
You sign guest books, use classified ads and swap links. Keep a
database of those sites linked to you. This will become an
important part of link popularity.
You will submit this database to the search engines for a link
popularity boost. As the search engine follows the links, the
pages found will be added to the search engines database. Your
link will more easily be found on the search engines.
If you haven't already started a database, you might think this
is going to be a tough chore, especially if you have thousands
of links on the internet. It might not be as hard as you think.
You need the tools that can find pages linked to yours and put
them in a database. Here are my recommendations:
WebWolf 2.03 http://www.msw.com.au/webwolf/
After you have your database of links, you'll want to convert
them to HTML format. Try:
DB to HTML Express 1.5
http://www.xlinesoft.com/db2html/download.htm
DB-HTML Converter PRO v1.4 http://www.primasoft.com/dbhtmlp.htm
A product that gathers the links and puts them directly into
HTML format is:
QueryN MetaSearch v2.1
http://www.zdnet.com/downloads/stories/info/0,,000UBZ,.html
You have your web page with of links, now you need to submit it
to the search engines. Of course, the best way of doing this is
to go to each search engine site and submit to them
individually. If you need to save time, these submission tools
work great:
PageCrafters Submission Services http://pagecrafters.net/url.htm
Here is a good tool for gathering new reciprocal links. Be sure
to add those new links to your database.
For me, this is the 'piece de la resistance' (what ever that
means). It will copy any URL from any clipboard application till
you tell it to stop. Put this piece of software in copy mode and
copy links till the cows come home.
URL Manager 2000 http://www.dlcwest.com/~sorev/downloads.htm
It's all about making the work easier, more productive. Now you
can have more time for relaxing, or maybe for more work. Sheesh!
About the
author:
Dale Sexton owns & operates 'PageCrafters.net', & publishes 'Small
Business Tools magazine'. Both focus on tools & tips for small business. mailto:pagecrafters@pagecrafters.net
Sign up for 'SBT magazine' at: http://pagecrafters.net/newsletter.html