Achieving financial
freedom with Network Marketing on The Internet
By Tasos
Vasilopoulos
Part 16
- Time to analyze - Measure your progress
Introduction
This article makes part of a series of 20 articles. The subject of this series is the creation and promotion of a
website as a cost-effective method to establish a profitable home based business
on the Internet.
In my previous article, “Achieving financial
freedom with Network Marketing on The Internet – Part 15 – Hiring Links from
other webpages – Pay to become important”, I have given you instructions on
implementing an alternative method to assist in building your link popularity.
In this article I will teach you why it is
important to measure the results of your work and how to do it.
Measure your progress
It is always a good tactic to measure your results.
This way you can confront them with your efforts and arrive to useful
conclusions about your marketing methods. If you know the URL a visitor to your
web page comes from, you may understand which sources brings you many visitors,
which paid advertisement brings good results in confront with your investment
and which not. So, you will need a tool to analyze the parameters below,
regarding your visitors:
§
How many
unique visitors you have each day? Each month?
§
Where
visitors come from (which websites, which web pages, which Search Engines)?
§
In case they
found your website from the listing of a Search Engine, which was that Search
Engine? Which was the keyword used?
§
Which was the
entry page in your website?
Definitely you will need a tool to measure the
results of your efforts. To detect changes in the number of visitors you receive
and understand what caused this changes. Was it a change in the pagerank of your
home page or another page? Did another Search Engine included your website in
each listings?
These last three years I used Hitbox (
www.hitboxcentral.com),
because it was free. Unfortunately Webside Story announced the discontinuance of
this free product. Now a webmaster must pay over $30 monthly to get the services
of this tool.
So, you have to come up with another free or
low-cost solution to audit your statistics, unless you can afford to pay for the
services of Webside Story, which services are among the best you can find..
First of all, most of the web-hosting companies
offer log analyzer tools to allow webmasters audit their visitors. So, if you
already have a web-hosting company, check if they use such a log analyzer.
If you haven’t used the services of such a
company yet, include this parameter among the others that will affect your
decision. Find a web hosting company that offers website statistics.
Another solution is the tool that Sitemeter offers
(
www.sitemeter.com).
They offer a free version, but also the regular version does not cost much,
about $6 per month. From what I have seen in their website it seems a good tool
to me. And I will use it when free Hitbox will stop its operation.
If you search for “web statistics” you will
found more products, free or low cost to use.
--------------------------------
Next article in the series “Achieving financial
freedom with Network Marketing on The Internet” :
Part 17 – Your first visitors – Where do they come from?
--------------------------------
About the author:
Tasos Vasilopoulos is a successful Network Marketer on the Internet as Group
Leader of SFI Marketing Group. His main method to promote his home business on
the Internet is websites properly optimized to obtain a good rank in the
listings of the major Search Engines.
Get his ebook with an in depth analysis of all the steps of his method and find
more resources on proper domain registration, effective website design and
search engines optimization in his website at
http://www.netincome.gr.
You are free to use this article as long as you do not make any changes in its
content, you keep all the links in it active and you include the information
above about the author as it is.